Director of Marketing – Retina Business
Other Jobs To Apply
No other job posts for this day.
<p style="line-height: 15pt; margin: 0in 0in 8pt; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="color: black;">Director of Marketing – Retina</span></strong></span></p> <p style="margin: 0in; line-height: 15pt; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="color: black;">Reports to:</span></strong><span style="color: black;"> Head of Retina Business <br><strong>Department:</strong> Retina Marketing</span></span></p> <p style="margin: 0in; line-height: 15pt; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="color: black;">Location:</span></strong><span style="color: black;"> Hybrid in Waltham, MA or 100% Remote with business travel requirements including frequent visits to Waltham office for collaboration and visibility </span></span></p> <p style="margin: 0in; line-height: 15pt; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">COMPANY</span></strong></span></p> <p style="margin: 0in; text-align: justify; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Thea Pharma Inc. is the newly established US commercial organization of French-based pharmaceutical company, Laboratoires Théa (Clermont-Ferrand). Thea Pharma markets a suite of leading eye-care drugs that have been approved by the U.S. Food and Drug Administration (FDA), including ZOLYMBUS™, IYUZEH™, Zioptan®, Cosopt®, Cosopt® PF, Azasite®, Akten®, and Betimol®, as well as AcellFX™ Acellular Amniotic Membrane and the portfolio of iVIZIA dry-eye drops and eyelid hygiene products. By focusing its parent company’s passion and expertise within the U.S. market, Thea Pharma’s goal is to deliver uncompromising care that enables all stakeholders to envision the future of ophthalmic treatment with eyes wide open.</span></p> <p style="margin: 0in; line-height: normal; background: white; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; color: black;"> </span></p> <p style="margin: 0in; line-height: 15pt; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="color: black;">Position Summary</span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">The <strong>Director of Marketing – Retina</strong> is a high-impact, strategic leadership role responsible for orchestrating the marketing strategy, brand architecture, and tactical execution for Théa’s expanding retina portfolio. This individual will lead the comprehensive market preparation and commercialization efforts for the historic launch of Thea’s first buy-and-bill product, <strong>CYKLX</strong>.</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">This position requires an entrepreneurial, metrics-driven marketing executive with deep expertise in the retina therapeutic area and buy-and-bill mechanics. The Director will oversee Thought Leader Liaisons (TLLs), manage creative agencies, lead market research, and build robust HCP, Consumer, and Private Equity marketing strategies to ensure a flawless market entry.</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">KEY RESPONSIBILITIES</span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">1. Launch Strategy & Tactical Execution (</span><span style="line-height: 115%; color: black;"><span style="font-size: 12pt; line-height: 115%; color: black;">CYKLX</span></span><span style="line-height: 115%; color: black;">)</span></strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Launch Campaigns: Architect and execute the comprehensive global positioning, branding, and core messaging framework for <span style="font-size: 12pt; line-height: 115%; color: black;"><strong>CYKLX</strong></span>.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">HCP & Consumer Omnichannel Tactics: Lead the creation of all healthcare professional (HCP) and consumer/patient launch tactics, including digital, print, point-of-care, and interactive educational materials.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Media Strategy: Develop and oversee a sophisticated, targeted media deployment strategy across programmatic digital display, medical journals, and search engine marketing (SEM).</span></li> </ul> <p style="margin: 0in 0in 0in 0.5in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">2. Thought Leadership & Peer-to-Peer Marketing</span></strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Thought Leader Liaison (TLL) Management: Direct and manage the TLL team to ensure compliant, high-impact field engagement with regional and national Key Opinion Leaders (KOLs).</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Speaker Bureau Creation: Establish, train, and maintain the official <span style="font-size: 12pt; line-height: 115%; color: black;">CYKLX</span> Speaker Bureau, ensuring strict compliance, high-quality clinical delivery, and strategic geographic coverage.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Congress & Convention Strategy: Design and execute a commanding presence at major medical congresses (e.g., ASRS, AAO, Retina Society), overseeing scientific booth design, product theaters, and corporate sponsorship opportunities.</span></li> </ul> <p style="margin: 0in 0in 0in 0.5in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">3. Insights, Analytics & Agency Oversight</span></strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Market Research: Lead all primary and secondary market research initiatives to extract deep behavioral insights from retina specialists, patients, and practice managers.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Creative Agency Management: Identify, onboard, and manage the agency of record (AOR) and specialized digital/production vendors, ensuring projects are delivered on time, within budget, and on strategy.</span></li> </ul> <p style="margin: 0in 0in 0in 0.5in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">4. Managed Markets, Reimbursement & Private Equity Strategy</span></strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Market Access Collaboration: Partner intimately with the Market Access team to proactively identify marketplace gaps, resource needs, and customized pull-through marketing tactics.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Payer & Reimbursement Alignment: Work closely with the Reimbursement team to create impactful value dossiers, co-pay assistance collateral, and hub marketing resources supporting buy-and-bill dynamics.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Private Equity (PE) Marketing Strategy: Formulate specific commercial marketing strategies tailored to corporate stakeholders at private equity-backed retina management platforms and large consolidated mega-practices.</span></li> </ul> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;"> </span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">Functional Competencies & Expectations</span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">Core Focus Areas & Strategic Objectives:</span></strong></span></p> <ul style="margin-bottom: 0in; margin-top: 0px;"> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Buy-and-Bill Economics: Deep mastery of J-codes, specialty distribution, and ASP-based practice workflows.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">KOL Engagement: Nurturing tier-1 academic relationships and maximizing thought leader advocacy.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Cross-Functional Collaboration: Aligning seamlessly with Sales, Training, Medical Affairs, and Regulatory teams.</span></li> </ul> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;"> </span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">QUALIFICATIONS & REQUIREMENTS</span></strong></span></p> <ul style="margin-top: 0in; margin-bottom: 0in;"> <li style="margin: 0in 0in 0in 0px; line-height: normal; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; color: black;">Bachelor’s degree required; MBA or advanced scientific degree strongly preferred.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: normal; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; color: black;">8+ years of commercial marketing experience within the pharmaceutical, biotech, or medical device industries.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: normal; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; color: black;">Minimum 3-5 years of dedicated experience in the Retina or Ophthalmology marketplace is strictly required.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: normal; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; color: black;">Launch & Buy-and-Bill Track Record: Proven success launching an injectable or buy-and-bill biologic asset in a highly competitive specialist landscape.</span></li> <li style="margin: 0in 0in 0in 0px; line-height: normal; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><span style="color: black;">Travel requirement: up to 35% </span><span style="color: black;">including frequent visits to Waltham office for collaboration and visibility.</span></span></li> </ul> <p style="margin: 0in; line-height: 15pt; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">PHYSICAL DEMANDS & WORK ENVIRONMENT</span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">This position requires prolonged sitting. Additionally, requires eye-hand coordination and manual dexterity enough to operate a keyboard, photocopier, telephone, and other office equipment. Requires normal range of hearing and vision to record, prepare, and communicate appropriately. Additional physical requirements include hearing spoken communication clearly. </span></p> <p style="margin: 0in 0in 0in 0.5in; line-height: 107%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 107%; color: black;"> </span></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">BENEFITS AND PERKS</span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Thea offers a full suite of employee benefits, including employer-paid medical, dental, and vision insurance; a generous schedule of paid time off (PTO); life and disability insurance; paid parental leave; and a competitive 401(k) company match. Thea is a flexible and entrepreneurial work environment where you will enjoy an inclusive culture and the opportunity to have your voice and ideas directly shape the future of the company. </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">For U.S. locations that require disclosure of compensation, the starting pay for this role is between <strong>$185k to $250k</strong>. The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors.</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">EEO STATEMENT</span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Thea Pharma Inc. is proud to be an Equal Employment Opportunity employer. At Thea, we not only support the diversity of our employee population, we celebrate the way our team member’s unique backgrounds and experiences contribute to the success of our company. Thea does not discriminate on the basis of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Thea Pharma Inc. does not tolerate harassment or discrimination of any kind.</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><strong><span style="line-height: 115%; color: black;">ADDITIONAL INFORMATION</span></strong></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Your information will be kept confidential according to EEO Guidelines.</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;">Attention: Job Scam Alert</span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><span style="line-height: 115%; color: black;">Thea Pharma Inc. has recently become aware of fraudulent job recruitment emails and postings from individuals claiming to represent the Company. These postings seek personal and financial information in connection with fraudulent opportunities for employment. If you suspect any fraudulent activity or misrepresentation in connection with a Thea job opportunity, please report it to </span><a href="mailto:HR.US@theapharma.com"><span style="line-height: 115%; color: black;">HR.US@theapharma.com</span></a><span style="line-height: 115%; color: black;">.</span></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt;"><span style="line-height: 115%; color: black;">To verify an open role please check our official careers page at </span><a href="https://theapharmainc.com/careers/"><span style="line-height: 115%; color: black;">https://theapharmainc.com/careers/</span></a><span style="line-height: 115%; color: black;">.</span></span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p> <p style="margin: 0in 0in 8pt; line-height: 115%; font-size: 12pt; font-family: Aptos, sans-serif;"><span style="font-size: 12pt; line-height: 115%; color: black;"> </span></p>