Welcome to Jobsnearme.fresherhiring.in We provide job seekers with information gathered from various publicly available job posting websites, including but not limited to Google, Indeed, LinkedIn, and other well-known job platforms. Our mission is to help individuals find employment opportunities by offering up-to-date job listings and career-related resources. We do not charge any fees for accessing or using our website, and all job information is provided free of charge.
Jobsnearme.fresherhiring.in does not directly offer, manage, or engage in the hiring process for any of the job listings featured on our website. All listings are sourced from third-party job posting platforms such as Indeed, LinkedIn, and other recognized job websites.
By using our website, you acknowledge and accept the above terms and conditions. Thank you for visiting Jobsnearme.fresherhiring.in, and we wish you success in your job search.
Role Summary
The Performance Marketing Manager is responsible for planning, executing, and optimising data-driven digital marketing programs that deliver measurable growth for clients. This role focuses on performance media, modern demand generation, and continuous optimisation, working closely with analytics, experience, and martech teams to turn insight into impact.
You will manage day-to-day performance across channels, contribute to growth strategies, and support clients in improving acquisition, conversion, and revenue outcomes.
Key ResponsibilitiesPerformance Media & Demand Generation- Plan, manage, and optimise performance media across paid search, paid social, display, video, and performance-led content.
Support modern demand generation approaches, including audience-led targeting, funnel optimisation, and GEO / AI-influenced discovery.
Ensure campaigns are insight-driven, performance-oriented, and aligned to clear business KPIs.
Optimisation & Experimentation- Run ongoing optimisation across channels using A/B testing, creative iteration, and budget reallocation.
Translate performance data into actionable recommendations to improve efficiency (CAC, ROAS, conversion rate).
Analytics & Reporting- Work with analytics teams to ensure accurate measurement, clear attribution signals, and consistent reporting.
Prepare performance readouts and insights for client stakeholders, focusing on outcomes rather than vanity metrics.
Client & Team Collaboration- Act as a day-to-day point of contact for performance topics with client teams.
Collaborate with strategists, creatives, and technologists to deliver integrated performance outcomes.
Support junior team members and contribute to knowledge sharing within the team.
ExperienceRequired Experience & Skills- More than 8 years of experience in performance marketing or digital demand generation, within agency, consulting, or in-house teams.
Hands-on experience managing paid media campaigns and optimisation.
Skills- Strong understanding of performance media metrics (CPA, ROAS, CVR, LTV) and optimisation levers.
Familiarity with analytics tools (e.g. GA4, Adobe, media platform reporting).
Comfort working with data, drawing insights, and explaining performance clearly to clients.
Nice to Have- Exposure to SEO / GEO, AI-driven discovery, or performance-led content strategies.
Experience working alongside martech or automation teams (not mandatory).
