Senior Affiliate Executive – UK Online Pharmacy / Healthcare

Job Type: Full-time

Location: 100% Remote – India

Working Hours: Monday to Friday, 9:00 AM – 5:00 PM UK Time

Experience Required: Senior-level, hands-on affiliate marketing experience

Joining Requirement: Immediate Joiners Preferred

About the Role

We are looking for an intelligent, commercially minded and highly experienced Senior Affiliate Executive / Affiliate Marketing Specialist to build and manage our affiliate marketing channel from scratch.

This is not a role for someone who has only maintained an existing affiliate programme.

The successful candidate will be expected to independently take ownership of the entire affiliate channel — from strategy, platform/network setup, commercial planning and tracking through to affiliate recruitment, onboarding, optimisation and scaling.

Previous hands-on experience within online pharmacy, online healthcare, digital healthcare, weight management or a closely related regulated sector is mandatory.

We need someone who understands both the technical and commercial sides of affiliate marketing and can build a profitable, scalable affiliate programme with minimal supervision.

Key Responsibilities

• Build the complete affiliate marketing channel from scratch.
• Develop the affiliate acquisition strategy, commercial model and growth plan.
• Evaluate and recommend the most suitable affiliate networks, platforms and tracking solutions.
• Set up affiliate accounts, tracking, attribution and reporting infrastructure.
• Define:
• Commission structures
• CPA / CPS models
• New customer incentives
• Tiered commissions
• Performance bonuses
• Promotional offers
• Affiliate-specific discounts
• Commercial terms
• Create and manage the overall affiliate marketing budget.
• Recruit high-quality affiliates directly and through affiliate networks.
• Identify and onboard:
• Content publishers
• Comparison websites
• Voucher / discount partners
• Cashback partners
• Healthcare publishers
• Influencers / creators where commercially appropriate
• Email publishers
• Specialist healthcare and pharmacy partners
• Other high-quality performance partners
• Build an affiliate recruitment pipeline from scratch.
• Conduct direct outreach and negotiate commercial agreements with prospective partners.
• Build strong long-term relationships with affiliates and key publishers.
• Create onboarding processes, partner guidelines and promotional materials.
• Manage affiliate links, tracking codes, promo codes and attribution.
• Monitor affiliate traffic quality and conversion performance.
• Track:
• Revenue
• Orders
• New customers
• CPA / CAC
• Commission cost
• Conversion rate
• Average order value
• Affiliate contribution to overall revenue
• Marketing cost %
• Profitability
• Identify high-performing affiliates and develop plans to scale them.
• Identify low-quality or unprofitable affiliate activity and take corrective action.
• Prevent misuse of brand terms, coupon codes, PPC bidding or other unauthorised promotional activity.
• Monitor affiliate fraud, duplicate attribution and suspicious transactions.
• Work closely with PPC, SEO, social media, CRM, development and finance teams.
• Develop affiliate promotions around key campaigns, products and seasonal opportunities.
• Negotiate increased exposure, placements and exclusive promotions with key partners.
• Analyse competitor affiliate programmes and identify new growth opportunities.
• Produce regular performance reports and commercially focused recommendations.
• Continuously test new affiliate types, offers and commission models.
• Scale the affiliate channel while maintaining strict customer acquisition cost and marketing-cost targets.

Mandatory Requirements

Applicants must have

• Strong hands-on experience in affiliate marketing / performance partnerships.
• Proven experience working with an online pharmacy, online healthcare, digital health, weight-management or closely related healthcare business.
• Demonstrable experience launching or significantly building an affiliate programme from scratch.
• Experience setting up affiliate platforms or networks.
• Experience with affiliate tracking and attribution.
• Hands-on experience recruiting affiliates from zero.
• Strong experience negotiating affiliate commission structures and commercial terms.
• Experience creating and managing affiliate budgets.
• Strong understanding of:
• CPA
• CPS
• CAC
• ROAS
• Commission %
• Marketing Cost %
• AOV
• Conversion Rate
• Revenue
• Profitability
• Ability to independently identify and recruit commercially valuable affiliate partners.
• Strong understanding of affiliate fraud, attribution issues and traffic quality.
• Strong negotiation and relationship-management skills.
• Excellent analytical and commercial thinking.
• Ability to work independently and take complete ownership of the channel.
• Strong understanding of compliance considerations within healthcare/pharmacy affiliate marketing.

Online Pharmacy / Healthcare Experience

Relevant healthcare experience is a mandatory requirement for this position.

Candidates should be able to demonstrate experience working with an online pharmacy or healthcare business and explain:

• Which website or brand they worked with
• Their exact responsibilities
• Whether they launched or managed the affiliate programme
• Which affiliate networks or platforms they used
• How affiliates were recruited
• How commissions and offers were structured
• Monthly affiliate revenue or order volumes
• Approximate affiliate marketing budget
• Customer acquisition cost
• Commission / marketing cost %
• How the programme was scaled
• How compliance and partner quality were managed

General affiliate marketing experience without relevant online healthcare/pharmacy exposure may not be sufficient for this role.

What We Are Looking For

We are looking for someone who can come into the business and effectively say:

“I can build this channel.”

You should be capable of independently taking the affiliate programme through:

Strategy → Network / Platform Setup → Tracking → Budgeting → Commission Structure → Affiliate Recruitment → Onboarding → Activation → Optimisation → Scaling → Profitability The ideal candidate will not wait to be given a list of affiliates.

You should know how to:

• Find the right affiliates
• Approach them
• Pitch the business
• Negotiate commercial terms
• Get them live
• Track their performance
• Improve conversion
• Control acquisition cost
• Grow strong partnerships
• Scale the channel profitably

Interview & Assessment Process

Candidates who successfully pass the first round of interview may be required to complete a detailed Affiliate Channel Analysis / Strategy Test.

The assessment may include

• Affiliate programme setup strategy
• Recommended network/platform selection
• Affiliate recruitment strategy
• Commission structure
• Budget planning
• Tracking and attribution
• Partner segmentation
• Healthcare/pharmacy compliance considerations
• First 30/60/90-day launch plan
• Performance forecasting
• Scaling strategy

The purpose of the assessment will be to evaluate practical ability and commercial thinking, rather than theoretical affiliate knowledge.

Pay: ₹20,000.00 - ₹60,000.00 per month

Benefits

• Paid sick time
• Paid time off
• Work from home

Application Question(s):

• Have you personally worked on affiliate marketing for an online pharmacy, online healthcare, digital health or weight-management business? Please mention the website/brand and your responsibilities.
• Have you personally launched an affiliate programme from scratch? Please explain what you were responsible for, including network/platform setup, tracking, commission structure and affiliate recruitment.
• Which affiliate networks or platforms have you worked with, and approximately how many affiliates/publishers have you personally recruited or managed?
• What was the approximate monthly affiliate budget and revenue of the largest programme you managed? Please also mention the CPA/CAC, commission rate or marketing-cost target you were responsible for.
• How would you recruit the first 20–50 quality affiliates for a new UK online healthcare/pharmacy business starting with no existing affiliate programme?
• Can you independently own the entire affiliate channel, including strategy, recruitment, negotiation, offers, tracking, reporting and optimisation?
• Can you work full-time Monday to Friday, 9:00 AM – 5:00 PM UK time in a 100% remote role, and what is your earliest possible joining date?

Work Location: Remote