Senior Data Analyst

Responsibilities:

• Formulate and implement comprehensive growth strategies that align with the company's vision and objectives. This includes identifying market trends and opportunities for product enhancement.
• Conduct in-depth market analysis to understand customer needs, competitive landscape, and emerging trends in the fintech payments sector.
• Utilize data analytics to monitor product performance metrics such as user acquisition, retention rates, and engagement levels. Make data-driven decisions to optimise product offerings.
• Work closely with engineering, marketing, sales, and customer support teams to ensure cohesive execution of growth initiatives.
• Facilitate communication between teams to align goals and share insights.
• Collaborate with UX/UI designers to enhance the user experience of payment products.
• Gather user feedback through testing and surveys to refine features and improve satisfaction.
• Regularly review performance data to identify areas for improvement and adjust strategies accordingly.
• Setting and ensuring the company achieves specific KPIs in product-related metrics, such as activation, acquisition, conversion, retention, referrals, and revenue.

Requirements:

• 2-5 years of experience in product management or growth roles, preferably within the fintech or SaaS industry.
• Proven track record of driving user acquisition, retention, and engagement through data-driven strategies.
• Familiarity with payment processing technologies is a plus.
• A degree in business, finance, technology, or a related field is typically required.
• Advanced degrees or certifications in product management or fintech are advantageous.
• Strong analytical abilities with proficiency in data analysis tools.
• Ability to interpret complex data sets and derive actionable insights.
• Excellent verbal and written communication skills for effective collaboration with diverse teams and stakeholders.
• Understanding of software development processes and experience with product management tools (e. g., JIRA, Confluence) is beneficial.
• Expert knowledge of various testing methodologies (A/B testing, multivariate testing, incrementality testing, usability testing).